URBAN DECAY Naked Heat Palette | Launch Event WITH Danielle Roberts!

Hello everyone! ūüôā

I haven’t even been back at home one hour and i’m already snuggled up in bed itching to write this post about the fabulous event I have had the privilege to attend tonight!

As many of you makeup junkies know, Urban Decay sprang a huge announcement on us just a couple of months ago; they were bringing out a rich, warm-toned palette to add to the NAKED range and were also releasing matching eyeliners and lipsticks.

The minute these pictures were released, I just knew this palette would not only be a hit with me, but also with the rest of the beauty community. We have all been aching for Urban Decay to create a palette like NAKED HEAT, and finally we got our wish.

If you have read my previous blog posts, you will know that I was also lucky enough to attend the UD X JEAN-MICHEL BASQUIAT launch a few months ago (interested? read here).¬†Don’t get me wrong, I was extremely excited for this collection too, but there was a special twinge of excitement which struck me once I received an invitation for this event.

Tonight was specifically celebrating the launch of the new NAKED HEAT PALETTE and matching range. If that was not special enough, national artist for Urban Decay, DANIELLE ROBERTS, was hosting. Danielle is an extremely talented and well-known makeup artist and it was fantastic having a special guest in to speak and demonstrate the beautiful qualities of the new palette.


The event began with a specially tailored look Danielle performed on the beautiful area manager of Urban Decay. She explained all about the products she was using and then also gave us a few tips & tricks so we could also produce a flawless eye-shadow look.

1. ORIGINAL PRIMER POTION: She started off applying this onto the eyes and informed us that a little goes a long way. The fluffy brush she used to apply and blend the product shouldn’t be saturated, as then the product will go on too heavy and cakey.


2. ASHES: Danielle then used the SMOKEY CREASE brush to apply the darkest matte shade of the palette, ASHES, into the crease of the eye. She used this to act as the barrier, nothing was going higher. In order to create a blown out and diffused look, she told us to hold the bottom of the brush instead of the top; this stops us from applying too much product and allows us to blend more seamlessly.


3. EMBER: In her tutorial on YouTube, Danielle has expressed that EMBER is her fave shade in the palette, so it was unsurprising that she chose this to be the lid shade. Before applying however, she discussed the use of the ALL NIGHTER SETTING SPRAY and its ability to make shimmery eye-shadows look extremely foiled and metallic. She made a puddle of product on the back of her hand and made sure to soak her brush in the fluid before dipping it into EMBER. There was a few held breaths in the audience, as doing this can sometimes ruin some shadows, but Danielle reassured us by talking about the formula. Urban Decay shadows do not include binders, which means there is no waxy film on top of the shadows which can result in wet brushes ruining the product. I heard a few people breathe a sigh of relief…


4. ¬†ALKALINE Liner: Danielle then used the shade ALKALINE to create a pop of colour. Urban Decay eye liners include a ‘pigment of fusion’ which means that the pigment goes on the eyes as true to colour as it looks in the pencil form (this is also why they are good for lip liners). They also go on with no tugging or pulling, which we got to see first hand with the use of ALKALINE when applied on the top lash line. Danielle also told us that on first application of the liners, you have a bit of time to work with them and smudge them before they set for 24 hours.


5. Inner Corner: The next step was to highlight the inner corner and brow bone. I didn’t hear what shade she used, but i’m assuming it was either OUNCE or LUMBRE. She also brought the same shade down onto the high points of her cheek; this really tied the look together and created a ‘Hollywood Glow’.¬†


6. PERVERSION MASCARA: To give the lashes length and volume, Urban Decay staple PERVERSION MASCARA was used. As told by Danielle, all of the PERVERSION products have a triple black pigment. Despite the inclusion of this, the mascara is water resistant and promises to not smear. Danielle expresses her love for this mascara, and also advises the consumer to layer more mascara on the top lashes than the bottom lashes, as this creates a soft and fluttery effect. 


7. FUEL VICE LIPSTICK: To finish off the look, Danielle wanted to create an editorial lip look which linked well to the eye makeup. She began by using ALKALINE eye liner to outline the lips, before placing the star of the show, FUEL VICE LIPSTICK, in the middle to create an ombre. To give an editorial twist, she told us to apply one of the high shine foils from the palette onto the centre of the lips to create a special pop. 


8. ALL NIGHTER SETTING SPRAY: To set everything in place, Danielle sprayed the ALL NIGHTER SETTING SPRAY onto the face in a T zone motion, followed by a X motion. Unlike the prep sprays, it is better not to drench the face in setting spray as a little is all you need. 

This is the end result…

Without flash
With flash

There was not an active demonstration of all of the products, so I wanted to include a little breakdown of the range below:


  • The NAKED HEAT palette: A selection of rich, warm tones suited for every skin colour. Shades include:

Ounce (ivory shimmer), Chaser (light nude matte), Sauced (soft terracotta matte), Low Blow (brown matte), Lumbre (copper shimmer w/gold pearl shift), He Devil (burnt red matte), Dirty Talk (metallic burnt red), Scorched (metallic deep red w/gold micro-shimmer), Cayenne (deep terracotta matte), En Fuego (burgundy matte), Ashes (deep reddish-brown matte) and Ember (deep metallic copper-burgundy).

Top-Bottom: Ounce, Chaser, Sauced, Low Blow, Lumbre, He Devil, Dirty Talk, Scorched, Cayenne, En Fuego, Ashes and Ember (Without flash).
Top-Bottom: Ounce, Chaser, Sauced, Low Blow, Lumbre, He Devil, Dirty Talk, Scorched, Cayenne, En Fuego, Ashes and Ember (With flash). 


  • 2 GLIDE ON EYE LINER PENCILS: In ALKALINE (Deep plum) and TORCH (Burnt orange/red).
L-R: Alkaline and Torch. 
  • 3 VICE LIPSTICKS: In HEAT (metallic burnt red/gold), SCORCHED (metallic copper) and FUEL (warm nude cream).
L-R: Fuel, Scorched and Heat. 


After the demonstration, I was lucky enough to meet and speak to Danielle and some of the managers at Urban Decay. They were able to give me my own tips and tricks necessary to further my career and for that I was so grateful. They were all lovely too!

Of course, I brought one of my¬†bffs¬†Emily¬†with me to enjoy the event, and we spent the rest of the time downstairs swatching and taking endless amounts of pictures of the HEAT range (we couldn’t keep our eyes off the other products either).

The Display
The Counter
Vice Lipstick Selection
The Eye Shadow Display

The products all swatched really well, and looked phenomenal. If it wasn’t my 21st in a few weeks, I would have walked out with the whole new collection, no doubt. But under Mother’s orders, I was not to buy a single speck of makeup. It killed me, you know?

I really enjoyed attending this event. Urban Decay has always been one of my favourite makeup brands; I even bought my first ever palette (NAKED 3) from Urban Decay and it made me fall in love with makeup. To be invited to attend these events is a privilege and i’m so thankful!

Let’s see what they have in store (hah punny) for us next…

Love, Jess x

(DISCLAIMER: This post is not sponsored in any way). 





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